Showing posts from November, 2014

News Media

Dear News Media,

You seem to be confused on a number of fairly obvious things. I thought I would help you with a few of them.

Use the proper terminology when presenting information. "Going viral" does not mean something that is temporarily getting larger notice than usual. For example, that article about the guy who had some (good, quality) suggestions for the BC Ferry? 800 "Likes" does not equal "going viral." Thousands (multiple) of Likes/Retweets/Plusses/Views, if not millions, are needed to make something "go viral." It needs to be seen/read by people nowhere associated with the thing and passed along by them. Misusing "going viral" actually denigrates the source. The 800 Likes the BC Ferry comments received is not a "rant" that has "gone viral" -- it is a well-written example of issues with the BC Ferry program that a number of people in the area agree with. BC Ferry should listen to and consider the information…